PROGRAM
IN CONVERSATION — ONLINE AND HYBRID
FROM SCROLLING TO THE STREET: INSIDE MAMDANI’S BREAKOUT ORGANIC SOCIAL STRATEGY
Gabriella Zutrau (MoveOn / Zohran for NYC)
Larah Kennedy (Quiip)
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How do you turn likes, comments, and DMs into real-world momentum? In this deep dive, we will go behind the scenes of one of the most exciting organic social strategies in recent campaigns. Hear from the architect behind Zohran's social media chatbot infrastructure.
Gabriella Zutrau — digital strategy advisor to organisations like MoveOn and Zohran Mamdani’s mayoral campaign — will unpack how online communities can grow fast and turn online energy into offline action. From cracking organic social reach to building chatbot infrastructure that actually works, Gabbi will share the tactics, lessons, and surprises from the field.
Expect practical ideas, honest reflections, and plenty of inspiration to level up your digital engagement. Gabbi will join us online in conversation with Larah Kennedy from Quiip, for a candid, curiosity-driven discussion you won’t want to miss.
SKILL WORKSHOP — IN-PERSON AND ONLINE
VIDEO MASTERCLASS FOR COMMS TEAMS (WHO DIDN’T GO TO FILM SCHOOL)
Tom Maclachlan (Chop Chop)
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Got a campaign video you need to make, but it keeps stalling? You’re not alone. This session is for comms teams who use video to get their message out there. Leave with a brief, a script, and a simple plan to get one stuck video moving again.
PANEL — IN-PERSON AND HYBRID
DEFENDING DEMOCRACY: WHAT WORKS AGAINST DISINFORMATION
Paul Costello (GMF Cities)
Jordy Nijenhuis (Dare to be Grey)
Ika Trijsburg (Aus. National University)
Elena Yi-Chung Ho (Research and Action)
Saffron Zomer (Aus. Democracy Network)
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Disinformation doesn’t stop at borders — and neither do the solutions. In this dynamic panel, we’ll zoom out to examine how mis- and disinformation are shaping democratic life both here and overseas, and then zoom back in on what’s actually working to counter it.
Bringing together organisers, researchers, and democracy practitioners from across the globe, this session will explore real-world strategies, hard-won lessons, and emerging ideas for protecting trust, participation, and democratic resilience. Expect sharp insights, practical takeaways, and an honest conversation about what it takes to meet today’s challenges — from local communities to global movements.
IN CONVERSATION — ONLINE AND HYBRID
FROM SCROLLING TO THE STREET: INSIDE MAMDANI’S BREAKOUT ORGANIC SOCIAL STRATEGY
Gabriella Zutrau (MoveOn / Zohran for NYC)
Larah Kennedy (Quiip)
-
How do you turn likes, comments, and DMs into real-world momentum? In this deep dive, we will go behind the scenes of one of the most exciting organic social strategies in recent campaigns. Hear from the architect behind Zohran's social media chatbot infrastructure.
Gabriella Zutrau — digital strategy advisor to organisations like MoveOn and Zohran Mamdani’s mayoral campaign — will unpack how online communities can grow fast and turn online energy into offline action. From cracking organic social reach to building chatbot infrastructure that actually works, Gabbi will share the tactics, lessons, and surprises from the field.
Expect practical ideas, honest reflections, and plenty of inspiration to level up your digital engagement. Gabbi will join us online in conversation with Larah Kennedy from Quiip, for a candid, curiosity-driven discussion you won’t want to miss.
SKILL WORKSHOP — IN-PERSON AND ONLINE
VIDEO MASTERCLASS FOR COMMS TEAMS (WHO DIDN’T GO TO FILM SCHOOL)
Tom Maclachlan (Chop Chop)
-
Got a campaign video you need to make, but it keeps stalling? You’re not alone. This session is for comms teams who use video to get their message out there. Leave with a brief, a script, and a simple plan to get one stuck video moving again.
PANEL — IN-PERSON AND HYBRID
DEFENDING DEMOCRACY: WHAT WORKS AGAINST DISINFORMATION
Paul Costello (GMF Cities)
Jordy Nijenhuis (Dare to be Grey)
Ika Trijsburg (Aus. National University)
Elena Yi-Chung Ho (Research and Action)
Saffron Zomer (Aus. Democracy Network)
-
Disinformation doesn’t stop at borders — and neither do the solutions. In this dynamic panel, we’ll zoom out to examine how mis- and disinformation are shaping democratic life both here and overseas, and then zoom back in on what’s actually working to counter it.
Bringing together organisers, researchers, and democracy practitioners from across the globe, this session will explore real-world strategies, hard-won lessons, and emerging ideas for protecting trust, participation, and democratic resilience. Expect sharp insights, practical takeaways, and an honest conversation about what it takes to meet today’s challenges — from local communities to global movements.